Saturday, November 21, 2009

­­­urban posters 1:200

An ‘authentic’ sense of place is discovered through a direct and genuine experience of the entire complex identity of place – going beyond the ephemerality of the constantly changing modern world.

This mapping project mapped the changes - over 20 days - in the urban posters of four different areas:

1 Khyber Pass, New Market
2 Upper Symonds Street, Grafton
3 Symonds Street (bus stops), Auckland City
4 Anzac Ave – Beach Rd, Auckland City

These areas are not specified on the diagrammatic images, rather, people are encouraged to discover each diagram’s site through their own perception of them in terms of scale, sizes, proportions and changes to the posters over time.

Notable in these four diagrams are posters that got damaged when people destroy them, or when they are removed to accommodate for the next batch of posters being pasted on. These are represented by grey outlines.

Cosgrove – “(to) seek to capture legibility from the contemporary city, not as a means of reworking its material spaces, but as a way of enhancing the experience of everyday urban life.”

When these posters are categorised in colours, what emerges is a pattern of genres (new albums, events, movies, concerts, etc.). Examining these patterns penetrates the outwards commercialised sense of the mass culture of posters, and instead enables the audience to view the locations as a series of categories of signage for an intended market audience, such that one can perhaps begin to read the sites in a less cluttered/homogenous nature.

The posters were categorised and identified in a complimentary booklet to record the posters (of the four sites) of Auckland City over the period of 09.09.09 – 28.09.09.

reseach & findings


After researching different sites and locations in Auckland City where posters were pasted, I realised that it would have been far too impractical and is rather a constraint to map these places successfully in the time period till the exhibition. Therefore, I decided that instead of mapping all different places with the posters, it would be a better idea to focus on a set number of sites and visit them every day to note the changes that occur over the data-collection period.


In general, posters across the four locations surveyed were changed approximately every week. Some posters which advertised events or album releases sometimes stayed on for longer. Many of the same posters were on all of the four sites, and perhaps show that for a more comprehensive sample of the events/exhibitions/concerts, etc. that were happening, it would be more interesting to sample these posters in a wider range of areas.

Over the course of 20 days, there were 77 different posters in total across the four sites. An example of these genres of posters are shown in the following posts…




new albums

company advertising